Inside That Ad

This spot was actually released in October 2004. If she were the regular face of McDonalds I would have probably eaten a lot more burgers. By the way, I don’t this model makes a strong authority for the burger because there is no way she has ever had any McDonalds. CreditsAgency: DENTSU, JAPAN, TokyoBrand: McDonalds, JapanProduct: McDonaldsCreative Director: Whit Friese (ecd)/Hidekazu Sato (cd)Copywriter: Takuma MatsuiArt Director: Katsuhiro ShimizuAgency Producer: Ryoichi Okada/Toshiji KimuraAccount Supervisor: Makoto Igata/Chihiro Kobayashi/Ayanori MitsuiAdvertiser’s Supervisor: Junichi BanbaDirector: Ichiro TaniProducer: Shun Miyashita/Takashi HonmaLighting Cameraman: Akifumi Yonei (Lighting)/Shoji Uchida (Cameraman)Editor: Masato Sadaoka Best,-A.B.

I saw the ad above via Adfreak and just had to write about it. First. If my search results simply appeared at my door I’d be a happy man for the rest of my life. I’d simply type 25 million dollars daily. I’d be set for life. Anyway, the ad above was done for xxxchurch.com, a Web-site that aims to help people who are addicted to pornography according to their Wikipedia page. The ad does a really great job in bringing their tagline to real life, literally. It also managed to bring porn stars, children, and animals. Those three distinct elements are what drew my attention to the spot above.…

Here in Los Angeles, we love our Lakers especially when they win. So when they lose we don’t fall short in showing our disappointment. This is especially true when it comes to Kobe Bryant; he is the franchise player after all. He has developed somewhat of a bad reputation of getting what he wants at the expense of what’s best for the team. Kobe Byrant’s Post Game Meltdown – watch more funny videos What’s shown above is a parody mocking him his interviewing comments regarding the state of the Lakers as the series with the Mavs progressed. As all of you should know the Lakers were demolished 0-4 in the…

Client: AllstateBrand: Allstate Motorcycle InsuranceAgency: Leo Burnett, Chicago

It has been a while since my last blog posting due to a lack of motivation to write posts that I don’t think get read at all. But I don’t think it’s just that, I’ve also given some serious thought to changing the format of this blog. I wanted to change the format to video instead of text. I thought that maybe I can discuss more on camera than via typing. I just couldn’t figure out how to show a commercial and provide commentary on top of it. Any and all suggestions are welcomed. Now on to the AT&T ski ad by BBDO, New York. The spot, to put it…

So above is another example of marketing and advertising taking the easy way out, a cop out if you will. Why do I say that? Well the above commercial features a beautiful, skinny girl devouring her Dove ice cream bar. That should be considered false advertising. A girl as beautiful, skinny, and confident doesn’t make love to the to the ice cream bar while inhaling it. I’m just saying it doesn’t seem right to me. Why does watching a commercial about a snack food suddenly feel like watching porn? I mean sure, it’s soft care porn but porn none-the-less. What do you guys think? I haven’t figured out who the…

On December 30th, 2010, I wrote about a freaky French domestic violence ad that I couldn’t find who the ad agency that created it was. The post is titled “Freaky Domestic Violence PSA.” I finally have the update I promised you. The agency behind this disturbing piece of creative work is WCIE, based in Paris, France. Best,A.B.