The billboard above was put up on behalf of Kenneth Cole, it was congratulating US Airways flight 1549 for landing safely in the Hudson River after its engines failed. It was celebrating the safe landing by using word puns on the billboard. Now, Kenneth Cole has an in-house advertising department. Should they have produced something more creative and out of the box? From what I’ve read puns are considered the lowest form of advertising. I’ve read blogs that condemn KC for using puns for such an accident. I’ve also read that Kenneth Cole is simply a bad copywriter because he didn’t produce something more creative. Is the billboard tasteless, I…

Pro-atheism ads similar to the one above started appearing on buses in London and Washington DC. Beginning on January 26, 2009 pro-atheism billboard ads will appear in Charleston, SC. The ad above is part of a collaborative effort between the American Humanist Association, FreethoughtAction, and the Secular Humanists of the Lowcountry (SHL). The ads show headlines like “Don’t believe in God? You are not alone.” Ads like these I can almost guarantee will cause some controversy. What I have yet to find out is whether the ads were created in-house or by some advertising firm. But once I find out, I’ll write a short follow up to this post to…

Mountain Dew has recently introduced a new berry-flavored drink that they hope will saturate the web. The campaign known as “Voltage Everywhere” is primarily a viral marketing effort on the part of PepsiCo. The “Voltage Everywhere” campaign is asking people to go to Dewmocracyvoltage.com where dew fans are rewarded points for spreading the word about the new soft drink. By spreading the word I mean talking it up on social networks like Facebook and MySpace just to name a few. They can place notes on message boards and start fan pages. Fans can then collect points towards things like an Xbox or iPod. This type of promotion is the year…

Yes this is another Mac VS PC commercial. In this Mac ad, the Mac compares its and PC’s movie making abilities. They demonstrate the Mac’s movie making superiority by presenting the movie as a beautiful woman while PC has a man dressed as an ugly woman as the movie they produced. Mac commercials are some of the greatest creative execution I’ve ever seen. But everything has to come to an end. I feel that the execution above insults the intelligence of the audience. Why you ask, because it says that all you have to do is show a beautiful woman in a commercial and the dumb consumers will buy our…

Congratulations America change has finally arrived with the swearing in of our new president Barack Obama. You can find full inauguration coverage on MSNBC.com. It’s a great day for our country. Change has finally arrived. Best,A.B.

A video montage asking Americans “What would you say to our new President on the day of his inauguration?” This video was created as a marketing attempt by soda Giant Pepsi to cash in on Obama’s popularity. Its asking people to submit video statements to our new president. I ask you, what does this do for the Pepsi brand? Also I found the video on Adfreak.com once again. The video was created by R/GA Best,A.B.

I found this TV spot for Durex condoms on a friends’ blog. The creative execution was absolutely hilarious in an adult sort of way. I am not going to describe the spot when you can simply watch it below. From what I’ve read about the commercial is that it has caused some controversy. The spot may have been too explicit for TV viewers. I am betting that it went over well with the 18 to 28 male demographic. The spot hit the mark with its target audience, it was memorable, and also funny. I am certain that the spot will get extensive viral marketing. The one thing I’ll say about…

A few days ago, on one of my favorite ad blogs Adfreak.com an image of a vandalized subway in Berlin appeared. Vandals must of left their sharpies and spray cans at home and decided to use giant stickers to disfigure the subway ads. The stickers used were of Photoshop tool palettes. I have to say that it was a creative way to vandalize an advertisement on a public canvas. To me, the vandalism was a message to the advertisers themselves. It declares that the consumer isn’t stupid they know exactly what happens to the ads before the public sees them. So in other words the vandalism is means to say…

I found this video, initially on creativebits.org an Apple oriented design community but it is a YouTube video. This piece of creative was created by Nick Greenlee, a digital media designer. The piece is an absolute mastery of digital computer-generated imagery. The reason I feel the need to talk about it here is because it combines the Mac vs PC ads with the 2007 Transformers movie very well. I actually thought it was a brand new commercial created by TBWA Chiat/Day. This short movie not only combines the Mac commercials with the Transformers movie&#151 it also has a little Terminator thrown in there. It gives you a literal demonstration of…

Here us another ad for Virgin Atlantic Airlines but this time it’s a print ad. I found it on a very good creative advertising site adsoftheworld.com. You guys can see the print ad, can you find the connection between a hooker and the Kenyan Rugby team? I know that it’s a play on words and all but I can’t make the connection so that it makes sense to me. It is a very funny print ad and I realize that they are only sponsoring the rugby team. I can make a connection between hooker and virgin but why would this be on a print ad sponsoring the rugby team? Are…