His Resume

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These ads were part of a hard hitting “tongue in cheek” campaign to support the sale of blue jeans made by inmates at the Oregon State Penitentiary. The program allowed inmates to earn a commensurate rate to outside garment workers, while paying taxes, supporting families, paying victims restitution, and having money available for when they got out of prison.

Read more on Ads of the World.

The Flashy First Ad for the Xbox One X Wants You to Feel the 4K Console’s ‘True Power’

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Xbox One X, the Microsoft product touted as “the most powerful console ever made,” continues to roll out advertising that’s so cinematic it might even lure adrenaline-junkie non-gamers into the fold.

A slick new spot from 215 McCann puts sports stars, race cars, aliens and warriors against a catchy Kanye West soundtrack for 60 seconds of nonstop action. It compellingly makes the point that you can be part of this immersive world, if you have $500 to plunk down on the 4K gaming console when it launches Nov. 7.

The ad, like the product reveal video from agency Ayzenberg Group first shown at E3 a few months ago, takes pains to be inclusive in its portrayal of gaming fans. This time around, there’s a mix of male and female players of different ethnicities responding to a range of emotions that happen when they’re fighting off demons, scoring touchdowns, crossing the finish line and running for their virtual lives.

Agency: Ayzenberg

Read more on Adfreak.

Bud Light Preps for a Special Sunday Night as It Tries to Make Ads That Break Into Culture

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Bud Light is expressly trying to generate cultural buzz with its new “Famous Among Friends” campaign, and it sees this Sunday as its next big opportunity to do so.

The AB InBev brand, and agency Wieden + Kennedy New York, have created two 60-second commercials tailored to two high-profile events that day—the Patriots-Falcons NFL game Sunday night on NBC (8:30 p.m. ET), a rematch of February’s Super Bowl; and the Season 8 premiere of The Walking Dead on AMC, also airing Sunday evening (9 p.m. ET).

For the Patriots-Falcons game, Bud Light has made “The Hero’s Return,” a spot in which a guy returning from a trip to the concessions stand to buy beers at Gillette Stadium is humorously recast in a period piece celebrating the homecoming of a colonial Patriot.

Ad agency isWieden + Kennedy, New York.

Read more on Adfreak.

Agencies Helping Agencies

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Why doesn’t Wieden + Kennedy/Portland spawn more startup agencies—something that Goodby Silverstein & Partners in San Francisco has successfully done for years? As someone who knows the Portland market, lack of client opportunities is the most obvious answer.

Read more on Adpulp.

Two NFL Players Melt Down While Trying to Eat Paqui’s Hellishly Spicy Chips

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It’s been a while since we’ve heard anything about the NFL that didn’t involve concussions, criminal behavior or angry tweets from the president. In fact, this video of Travis Kelce and Greg Olsen challenging each other to eat one of Paqui’s hellishly spicy Carolina Reaper Madness chips is probably the most positive media coverage we’ve seen about professional football in months.

The chip is named after its chief ingredient, the Carolina Reaper pepper, which happens to be the world’s spiciest pepper. This year’s batch of chips is even hotter than last year’s, and individually sold in coffin-shaped boxes that ask if the purchaser has any last words. And here we thought hot sauces led the race in ominous packaging.

Read more on Adfreak.

This Condom Maker Just Designed Some Sportswear

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Condom sportswear

Condom sportswear

A new fashion-flavored campaign is putting a new spin on the idea of a full-body condom.

To prove how comfortable its proprietary non-latex material really is, condom brand Skyn decided to create a line of athletic wear, and put it to the test.

A smoky, sultry 1:30 ad from Sid Lee Amsterdam features tech-infused clothing designer Pauline von Dongen describing her approach to the project, including dragonfly-wing-inspired flaps on the arms of a shirt, which can supposedly give a long jumper more, um, lift.

Client: Skyn
Agency: Sid Lee Amsterdam

Read more on Adfreak.

Test Drive Canada Campaign

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Test Drive Canada Campaign

JWT Canada released a digital campaign for Air Canada that advocates people give Canada a test drive by visiting as a tourist prior to moving there. I’d be willing to bet that they came up with this campaign based on research that people are increasing Googling “how to move to Canada” to avoid the possibility of a Trump presidency here in the U.S.

The spot begins with an Air Canada ticket agent watching a screen tracking how many Americans are searching for “How can I move to Canada?” — sitting at 1,367,899 as she says, “And there’s another one.” Then she proceeds to mention cultural and geographical differences that we, Americans should try out before booking a one way ticket up North. Differences such as the Metric system– successfully being funny.

Even more impressive is the fact that “Moving to Canada searches increased even more when the California primaries took place according to an AgencySpy article. Regardless of that little factoid, I still voted for the other guy!

What do you guys think of the campaign that debuted approximately in June, 2016.

Some of the Most Patriotic Ads

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Some of the Most Patriotic AdsI meant to post this on the 4th but never got around to it. Please forgive my tardiness and enjoy a few patriotic ads on behalf of Inside That Ad.

Here are  some ads that really love America:

Clint Eastwood: Chrysler

USA vs England World Cup: Dodge Challenger “Freedom Commercial”

Chevy Truck: Our Country

Nike with the World’s Fastest Commercial

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Nike with the World's Fastest CommercialThe shoe giant Nike recently created the fastest commercial ever advertising their newest Zoom Air sneakers. the spot features some of the world’s best athletes doing what they do best at lightning speed. That lightning speed is demonstrated via time lapse video technology of course. Let me know what you think of the spot down below.

The spot was created courtesy of an agency with one of the funniest names I’ve ever heard of “Must Be Something” also based out of Portland. Being in close proximity to your client must provide extra incentive to produce outstanding work. Anyway, let me know what you guys think of the commercial that incidentally takes a minute and 30 not the traditional 30 seconds.

Some of the athletes featured include:

  • Kobe Bryant: 5-time NBA champion (basketball)
  • Wayne Rooney: 3-time England player of the year (soccer)
  • Richard Sherman: Super Bowl champion (football)
  • Marlen Esparza: Olympic bronze Medalist (boxing)
  • Odell Beckam Jr.: Offensive rookie of the year (football)
  • Rafael Nadal: 14-Time Grand Slam champion (tennis)
  • Serena Williams: 20-Time Grand Slam champion (tennis)
  • Marcus Mariota: 2nd overall NFL draft pick (football)
  • Katarina Johnson Thompson: 2014 world No. 1, heptathlon (track and field)
  • Shane O’Neill: Pro Skater (skateboarding)
  • Mo Farah: Olympic Gold Medalist: 5,000M/10,000M (track and field)
  • Allyson Felix:  Olympic Gold Medalist: 200M/4x100M/4x400M (track and field)
  • Shelly-Anne Fraser-Pryce: Olympic gold medalist,100M (track and field)

the athlete list above was courtesy of Adfreak.

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